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Showing posts with the label Publisher Strategy

Lulu Blog » Lulu at Internet Summit 2010

Lulu Blog » Lulu at Internet Summit 2010 : "I couldn’t help but image someone somewhere in the world wearing a t-shirt with a picture of a Kindle or an iPad and the sentence “Ceci n’est pas une livre” ( I’ll wait while you go Google Translate that ). " I did as the blog author wishes, and find out this sentence is French instead of Spanish or Italian, from the right plain English result: "This is not a book." * Lulu is an online publishing website, you can create everything from hardcover books to eBooks, photo books to calendars, and buy them yourself.

Google preparing a counterattack against Microsoft

Google Chrome was designed to take on Industry leading Microsoft’s Internet Explorer and also one time Google web allies Mozilla ( Goodbye Mozilla). With chrome Google has just declared war not just on Microsoft but also to the Mozilla folks. Google is known to support open source community and Mozilla is one of those but the games has changed Google got no choice but to drop Mozilla.The competition has just started to get hotter. I like Chrome, but I can't read my hotmail, and edit my hubpage, and have troubles with many other websites in Chrome, If Google want win the battle, they have to do a lot more works. Might be this Google octopus has developed too much tentacles, it already become as ugly as giant crocodile Microsoft. Google preparing a counterattack against Microsoft

Squidoo and Adsense

Many people mention squidoo, and some of them compare squidoo with hubpages , I have an account on hubpages, and set up my Adsense ID in my hubpages profile along with Kontera, Amazon and eBay. I tried to sign up an account with squidoo, and started to create a lens, but I couldn't find anywhere to insert my Adsense ID. And I found out that actually you couldn't use your Adsense ID on squidoo! Squidoo uses theirs and then when the ads are clicked on your lenses, you get your share from squidoo. Adsense revenue is calculated like this: All revenue is dropped in one big pool. 45% is subtracted for Squidoo operations, 5% goes to Squidoo charity. That leaves 50% in the pool for lensmasters (owners of lenses). That pool is then divided according to an algorithm. This is quite funny, and you will find more on this if earning loyalty is your main concern. And if you haven't got your own Adsense account or for some reasons banned by Google, it's a good way to publis...

Page impressions, Ad Unit impressions, and Individual Ad impressions

How to increase your revenue with same page views? 1. More Ad Units Page impressions happen every time a user views a page displaying Google ads. In Adsense report only one page impression will be counted no matter how many Google ads are displayed on a page. So more ad units can display more ads which can increase your potential earning. Google allows one video units, 2 link units, 3 ad units on one page. Ad unit or link unit impressions are reported every time a user views a Google ad unit or link unit on your page. 2. Using bigger or wider units or more links in link units Use some of wider units, such as the 160x600 wide skyscraper, the 300x250 medium rectangle, or the 728x90 leaderboard, because more those ad units have more space to display individual ads. Individual ad impressions or link impressions show an impression for each individual ad that's shown in any ad unit.

Three Steps to Become a Successful Publisher

I started building personal website since 1995, but all of those hosted on free web space, and looked like "PERSONAL WEBSITE" indeed. Because I don't know any Content Management System(CMS), or there were none free such as Joomla or Wordpress in those good old days? I didn't know how to writing code for myself, either. With the free web hosting, those personal website have long gone, no more. I have to start up again and again, repeat construction again and again. Since I tried Adsense, I started to think seriously. But I still remain as a amateur, always seem a newbie. I have tried forums, hope many registered users can generate easy money for me, so I can put my feet up and watch my earning growing. But nothing happens, nobody register, except my few friends and relatives, even few post articles or a reply. I spent a whole year to understand how effectively and easily build a website by installing a CMS such as Joomla, Wordpress, but I spent longer time to underst...